Four templates, built for four kinds of gym.
Each one is built on the same conversion architecture — schedule embed, free-trial form above the fold, mobile-first, sub-2-second load times. The difference is the visual treatment, tuned for the gym archetype it serves. All four are deployed and demo-ready. Click any template to see it live.
Mat Time
Clean, warm, and welcoming. Built for the family academy.
The Family Academy: Family-friendly academies that teach kids and adults in a welcoming environment.
- Embedded weekly schedule grid
- Above-the-fold free trial form
- Instructor bio section with credentials
$1,500 build + $149/mo
Lineage
Heritage and tradition. For academies where lineage means everything.
The Legacy Academy: Established academies with deep lineage connections and a reputation to uphold.
- Lineage / training tree section
- Instructor credentials with belt rank and competition record
- Embedded schedule with class-type filters
$1,500 build + $149/mo
Atelier
Minimal, premium, editorial. For gyms that compete on experience, not price.
The Premium Studio: Premium studios and boutique gyms with curated branding and high-end positioning.
- Video hero section with cinematic loop
- Minimal above-the-fold design with single CTA
- Premium pricing page with membership tiers
$3,500+ build + $249/mo
Underground
Raw, loud, unapologetic. For gyms that train fighters, not hobbyists.
The Fight Gym: Competition-first gyms and fight teams where the culture is as intense as the training.
- Full-bleed hero with bold ALL CAPS headlines
- Fighter roster with records and highlights
- Dark mode throughout with high-contrast accents
$1,500 build + $149/mo
Something else?
Don't see your archetype?
These four cover most gyms, but if your vibe is genuinely different, send me a note. The Atelier plan exists for exactly this reason — custom builds from scratch.
Not sure which template fits?
Send me your current site. I will tell you which archetype matches and what is costing you signups.