Simple, transparent pricing.
Two tiers. Fixed prices. You own everything I build. No agency markup.
Plans—Two tiers
Most Popular
Mat Time
$1,500 build
$149/month
- Template build with branded customization
- Content migration from your existing site
- 1 revision round
- Netlify hosting, SSL, automated backups
- Security updates and uptime monitoring
- Google Business Profile sync
- 1 minor content update per month
- Basic analytics report
- 12-month minimum ($249/mo month-to-month)
Atelier
$3,500–$5,000 build
$249–$349/month
- Everything in Mat Time, plus:
- Heavy customization or custom design from scratch
- Custom copywriting
- Multi-revision process
- Video hero edit
- Advanced integrations (booking, payment, blog)
- Up to 4 hours/month of content updates
- Monthly local SEO audit
- Monthly performance report
- 24-hour priority response
- Quarterly conversion review with A/B test recs
Just want the template?
$499
A template license you install yourself, with documentation. Most clients upgrade to Mat Time within 60 days.
Pay 12 months upfront, save 10%.
Mat Time: $1,609/year (save $179). Atelier: $2,689+/year (save $299+).
Extras—Add-ons
| Add-on | Price |
|---|---|
| Full-site copywriting | $750–$1,200 |
| Half-day photoshoot direction | $750 + photographer |
| Drone exterior/interior shoot edit | $500 |
| Custom video hero edit | $400 |
| Logo refresh / brand identity | $600–$1,500 |
| 60-day Local SEO sprint | $1,200 |
| Google Ads setup | $750 + $200/mo |
| Email automation (trial follow-up) | $600 |
| Booking platform integration (Tier 1) | $300 |
| Member portal / blog migration | $750 |
Math—ROI calculator
ROI Calculator
See what a better website is worth to your gym.
$
012345
Annual revenue gain
$1,800
Annual website cost
$1,788
Net annual benefit
$12
Even at 1 extra signup per month, you net $12/year after the website fee.
FAQ—Common questions