Frequently asked questions.

The Build ($2,500 one-time) is a template site you own outright — no monthly, no lock-in. The Studio Plan ($1,500 + $149/mo) is what most gyms choose — same build quality, plus managed hosting, updates, and support. The Atelier Plan ($4,500 + $249/mo) is a custom design from scratch for boutiques and established academies.

Yes. 30-day money-back guarantee on the build fee. If I cannot deliver what I promised, you get your build fee back.

Cancel anytime. 30 days notice for The Studio Plan, 60 days for The Atelier Plan. Your site stays online through the notice period, then I transfer the code. No lock-in.

Yes. The Build is a one-time $2,500 payment. You get the full source code at launch and run it yourself. No monthly fees, no ongoing obligation.

2 to 3 weeks for The Build and The Studio Plan, 4 to 6 weeks for The Atelier Plan. Timeline starts after content is received and the first revision is approved.

Your logo, gym photos (I can direct a shoot if needed), schedule information, pricing, instructor bios, and any copy you want to keep from your current site. I provide a content checklist after you sign up.

The Build and The Studio Plan include 1 revision round. The Atelier Plan includes two rounds of design revisions — we iterate until it is right.

I will migrate your content. Your old site stays up until the new one launches — zero downtime.

Yes. Every major platform — Mindbody, Glofox, Kilo, Gymdesk, Zen Planner, PushPress — has an embeddable widget. I will integrate whichever one you use.

Next.js, Tailwind CSS, deployed on Netlify. Fast, modern, and easy for any developer to maintain if you ever move on. No proprietary lock-in.

Every site is built mobile-first. Over 70% of gym website traffic comes from phones — mobile is the primary design target, not an afterthought.

Yes. Google Business Profile sync is included in every plan. I also add LocalBusiness JSON-LD schema so Google understands your gym, location, and hours.

Yes. You own every line of code, every asset, every piece of content. I will export and hand off everything — no hostage games.

With The Build, you own the code and can edit freely. On The Studio Plan and The Atelier Plan, I handle updates for you — but the code is always yours and you can take it to any developer.

Netlify. Fast global CDN, automatic SSL, automated backups. Hosting is included in your monthly fee.

Yes. No credit card, no upsell required. I send you a Loom video and that is it. If you want to work together after, great. If not, you still have actionable feedback.

Within 48 hours on business days. Most go out same-day.

It is your video. Share it with whoever you want.

Yes. Everything is done remotely. The only thing that changes is the photoshoot — I can direct one locally in LA, or give you a shot list and spec to send to a local photographer.

The Studio Plan includes 1 update per month — a schedule change, a new instructor photo, an updated price. The Atelier Plan includes 2 updates per month plus a monthly performance report.

Email or Calendly — whatever you prefer. Studio Plan clients get 24-hour email response, Monday through Friday. Atelier Plan clients get 12-hour priority response.

Not as a core service. I can set up Google Ads as an add-on ($750 + $200/mo), but I do not do social media management, blog writing, or ongoing marketing retainers. I build the site and keep it running.